The opportunity for freight Freight is the ideal industry for autonomous technologies to be deployed and scaled, and has a massive opportunity to lead the way in proving its maturity and accelerating commercial applications. The freight industry is driven by facts, so if you can prove that a given solution is cheaper, greener, and operationally more effective and efficient — exactly what autonomous solutions are — then it will steer towards that direction. By honing the best use case for autonomous vehicles, we realise outcomes benefit the greater good and are