Under Armour Returns Kevin Plank to CEO

Under Armour Returns Kevin Plank to CEO

Front Office Sports

Under Armour has brought back its founder Kevin Plank as president and CEO. The company’s stock has fallen more than 70% since late 2021, and the fiscal ’24 outlook has been lowered each of the last two quarters, now sitting at an expected 3% to 4% decline in revenue. A holiday season malaise has led to more grim news in early 2024.

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