Rachel DeMita is the host of NBA 2KTV, the digital show for the “NBA 2K” video game series published by Take-Two Interactive. The 28-year-old sports personality has 1.4 million followers on Instagram and hundreds of thousands on YouTube, Twitter and Facebook. She is repped by WME, which is where both of Overtime’s co-founders — CEO Dan Porter, who led WME’s digital, and president Zack Weiner — previously worked.