College Basketball - March Madness - Coaching, Analytics and Marketing

College Basketball - March Madness - Coaching, Analytics and Marketing

Florida State News

The first round of the men’s and women’s NCAA basketball tournaments begins later this month. Florida State University faculty are available to comment on coaching, sports psychology, analytics and marketing. The mental pressure of a one-and-done format affects coaches and athletes. How well they cope with the intensity of such a format plays a big role.

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