The media and entertainment industry is a vast industry with many sectors including social media, film, music, television, and advertising. The billion-dollar mark is driven by diverse segments, with online video projected to be valued at $345 billion, games at $255 billion, music at $44 billion, and cinema at $41 billion. According to a report by PwC, the global entertainment and media industry is expected to grow by just 2.8% from 2026.